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by  Correspondent – Cristiane Roget,  VIP –, Epoch Times

Miami Beach/FL. Fast on the heels of Miami Fashion Week is the 2nd Annual SWIM THE GLOBE, one of the most anticipated annual events on the Swim Week Official Calendar.  The four day event  unfolds Thursday – July 12 to Sunday – July 15, 2018.   SWIM THE GLOBE  commemorates,  SWIM SHOW,  the largest and best attended trade show for swimwear, resort and sports wear anywhere on the planet since 1987. The luxurious National Hotel and beach side resort at 1677 Collins Avenue – Miami Beach, FL 33139 will host, “consecutive runway shows and informal modeling featuring Showroom305’s designer swimwear and resort collections.  As each designer’s collection is informed by their country of origin …. hence the name ‘SWIM THE GLOBE‘ says STG co-producer Stephan Morris.  “The brand is evolving  organically,”  states recording artist Simone Stewart who coined the name last year.

Jennifer Sclafani of Showroom305 and Founder of the soon to launch Miami Fashion Collective with Lisa Sussman of LSD Productions providing digital content both agree, “STG has slated a complement of ‘must attend’ gatherings that are news worthy.  Online distribution of video will be provided by associates and outlets of VIP –   For an up-to-the minute calendar, visit often.

Pictured here at the FFL Fashion Week Media day in February 2018 with Jennifer Sclafani and Lisa Sussman.

STG producer’s Jeffrey Lubin a veteran of countless IMG Fashion Shows and Stephan Morris of CESV-AGENCY /Influencer Channel, confirms, “Our branded activations (top-tier sponsored gatherings) feature a bevy of world class  models, headline entertainment, interspersed throughout the National Hotel, a destination property recently restored to its ‘mid-century’ grandeur”.

“For the first time we are offering emerging and established designers a coveted place on our SWIM WEEK runway.  These collections are independent of our roster of fashion lines we represent,” confirms Sclafani.

With over a decade in the New York to Miami fashion trade, Sclafani, Founder of Showroom 305 has garnered an enviable network of decision makers, fashion buyers, and that random celebrity and media relations that jockey for front row seating at her engagements.  Jennifer is emphatic,  “We produce our shows ‘on time’ and exceed our underwriter’s goals.  We entertain our buyers, Influencers, fashion writers and special guests with occasions that are memorable for their attention to detail and professionalism.”

“South Florida is experiencing a resurgence in the Fashion Industry.  With local manufacturers ramping up production to offset the impending foreign tariffs, ease of transport as a global gateway and sublime weather bodes well  for South Florida’s ascendance as an international fashion hub of the 21st Century.

The arrival of back- to-back trade and fashion shows that include Coast (March 2018)  Trendz  in Palm Beach (April 2-17), the return of the Apparel Textile Show (May 21-23) and the anticipated launch of the Miami Fashion Collective, May 19  in the burgeoning Fashion Allapattha Design District (FAD.D)  has put South Florida on the fashion forward arbiters radar.  “The vision behind the Miami Fashion Collective is to form a cohesive and affordable space for indie fashion professionals to collaborate and grow”,  confirms Sclafani.

“Unlike the old school ‘decks’ of yesteryear with tired and tiered sponsorships; “We have turned the table on the ‘Platinum, Gold & Silver’ designations. Our unique approach is to align ourselves with brand partners who share our innovative vision and goals.”  states Stephan Morris, host of the July 15th  wind down party at the National’s,  Olympic-size infinity pool.

For those wishing to participate in SWIM THE GLOBE, sponsors and underwriters are invited to  leverage their brand visibility starting at $1500 on up.  Title Sponsorship opportunity remains available for the 2018 STG Edition. Deck of SWIM THE GLOBE to download

Stephan Morris-Presents at 2017 featuring fine artist  Daniel Stanford – with NFA Spokesperson, LadyGaga’s favored Foundation and opera singer. 

States Stephan Morris, He will host of the July 15, Influencers Networking Brunch & Pool Party at the National’s Olympic size infinity pool with surprise celebrity DJ performances.  Book early the gourmet brunch and panel discussion with industry leaders, including Cheryl Punk, U.S. Head of Marketing for Tissot, Swatch Group with more luminaries to be announced.  Discussions will unravel the challenges facing brick & mortars and traditional seasonal designer roll outs.  Is this the death of haute couture? Secrets will be revealed in how to adjust in the age of  ‘see and shop’ consumerism.

“We create an ambiance that engages high profile and targeted guest lists with a tailor-made schedule to grow  our sponsors brand visibility, ramp up their market share and exceed their specifications with that “je ne sais quoi,” states Francois Huynh, Co-Director of Media Relations for Five for Five and SWIM THE GLOBE.

“The National Hotel is the quintessential ocean front redux property.  SWIM THE GLOBE  with 2 consecutive days of by-invitation-only Swimwear and  Resort Fashion Shows are bookended by pop-up activations, a Basil Beauty Bar & Lounge ( and stand alone events that speak to our refined and well-heeled  guest list.  Discover  the ‘Golden Age’ of Miami Beach when the ‘Rat Pack’ took the stage from the Fontainebleau to Liberty Citys’  jazz haunts and last years location for 3 time Academy Award Winning Film for Best Picture , “Moonlight” last years Academy Award Winning Moonlight.  Pan Am ‘stews’ were goddesses with wings.

Space is limited to 500 guests per gathering – with attendees consisting of an ad-hoc group of fashion Buyers, Influencers,  established and emerging Designers, Photographers, Digital content producers, Media mavens, international Bloggers and a distinguished Press Corp of specialists in reporting the latest trends in Fashion, Finance, Film, Fine Foods, Luxury Lifestyle overseen by the award-winning media aggregation and original global news outlet,

Inquire about National Hotel’s special rates that include luxury-appointed accommodations. The VIP SWIM THE GLOBE © travel  package – includes an all-inclusive entree to SWIM THE GLOBE  events, invitations to off- premise fashion events & shows and amenities to numerous to name; curated especially for all those seeking the  ‘road less traveled’.  Sheer Bliss.

From Thursday – July 12 through Sunday – July 15 – SWIM THE GLOBE © is an official sanctioned SWIMWEEK event.   Jennifer Sclafani, STG Director has been a member in good standing of the Swimwear Association of Florida since 2007.

To Reserve time for a Fashion Show, 4 cabanas available for brand activations.  

Jennifer Sclafani -Director
917-293 -0140  –


Media Credentials & Sponsor Inquiries
310-220-9118 or 561-419-0303
Sponsorship start at $1500. for a 4  day activation 

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