EIN News/ (GLOBE NEWSWIRE)
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PHOENIX, March 02, 2017 Yandy.com, a rising name in the world of fashion, is headlining Scottsdale Fashion Week’s Active and Swimwear Design Showcase with the Yandy Swim 2017 collection on Friday, March 3, 2017 at 9:30 pm at the W Scottsdale. Although Yandy has been a Valley staple since 2005, this will be the fashion brand’s debut show at Scottsdale Fashion Week.
Following a successful and well-reviewed show at New York Fashion Week, Yandy will be presenting a subset of its NYFW show – inspired by global culture and timeless sophistication. The Yandy Swim collection show theme “Jetset” is a nod to the brand’s evolution toward a fashion forward customer with a discerning eye for design, quality and fit, but who wants affordable sophistication.
“Collaborating with Scottsdale Fashion Week is very important to Yandy because we believe that industry disruption and innovation is region agnostic,” said Thom Brodeur, CEO of Yandy. “There is considerable innovation in the fashion industry percolating in the Southwest – the Greater Phoenix metropolitan region itself an emerging leader. As one of the largest online retailers of women’s apparel and an emerging fashion brand founded and headquartered in the region, we want to do our part to amplify and draw attention to what is happening here, and to be a conduit between the fashion industry’s ‘maker’ markets (New York and Los Angeles) and the excellence developing in the region.”
Current Guess swim and lingerie model Rachel Mortenson and Miss Arizona USA Tommy Lynn Calhoun will headline Yandy’s Scottsdale Fashion Week show. The brand’s exceptional styling team includes makeup artistry by renowned expert Allison Michelle Pynn and hair looks created by Salon Tavit of Scottsdale.
To purchase tickets, visit scottsdalefashionweek.com.